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Partner & Managing Director

Alejandro Ruelas

Businesses Founded/Owned/Invested:

  • THIRD EAR (formally known as LatinWorks) (Founder, Advertising). Sold minority equity position to Omnicom Group.

  • Murphy Adams Restaurant Group (Investor, Restaurants)

  • Shelfbucks (Investor, Retail Tech)

  • Rev Worldwide (Investor, FinTech)

  • Pelv-Ice (Investor, Medical Device)

  • Westlake Athletic & Community Center (Investor, Commercial Real Estate)

  • Sway Water (Investor, CPG)

  • KLD Energy Technologies (Investor, Energy)

  • Rollingwood Center (Investor, Commercial Real Estate)

  • American Woolen (Investor, Textile Manufacturing)

Operating Experience:

  • CMO/Managing Partner, THIRD EAR (formally known as LatinWorks) (Advertising)

  • Senior Marketing Executive, Anheuser-Busch (Brewing Company, Beverages)

Alejandro co-founded LatinWorks in 1998 and grew it to be one of the most respected specialized advertising agencies in the industry. His agency successfully sold minority ownership to Omnicom (NYSE: OMC) in 2006, and in 2008 LatinWorks acquired Dallas-based agency Cultura. Clients the agency has served include Lowe’s, Target, PepsiCo, AT&T, and General Motors among others. Prior to LatinWorks, Alejandro spent over a decade as a marketing executive at Anheuser-Busch. He also served as an Alternate Director of the Board at Grupo Modelo, a publicly traded Mexican beer conglomerate. A graduate of California State University, Los Angeles, Alejandro also holds an MBA from the John M. Olin School of Business at Washington University in St. Louis, where in 2010 he was honored with the Olin Distinguished Alumni Award.

aruelas@capstreamgroup.com
(512) 813-5111 x705